What is Inbound Marketing ?

1 What is inbound Marketing ?

Inbound Marketing means the customers come to you themselves – you are discovered .

The most successful companies are dependent on inbound marketing .

The overall cost of inbound marketing is very less as compared to outbound marketing .

For Ex

Dr Vivek BIndra provides high quality content for free on youtube , he never asks you to purchase his courses instead he provides you content and strategies to grow your business . This helps in solving your business problems and growing them .

As a result you contact badabusiness to get more benefits by becoming IBC of Badabusiness , purchase other training products .

2 Inbound marketing strategies –

Create Value with Blogging –

Example of successful companies who have used blogging as a tool for inbound marketing .

Yourstory.com

Hubspot.com

Drift.com

What should you do if you want to use blog for inbound marketing ?

Create a blog .

Create content in such a way that it solves the burning problem of the customer .

This will help in getting good google ranking & customers will discover you .

As per global research , the businesses doing blogging get 77% more traffic in comparison to businesses not doing blogging .

Use social media to drive traffic –

Post links of your blogs on various social media platforms .

Create viral content –

For example –

Blendtec blender is one of the costliest brands of blenders . Its sales rises in india just because a video went viral wherein an iphone is completely blended in the blender .

USE SEO to Increase discoverability –

Understand how SEO works , get your blogs ranked on first page of google . Hire a freelancer or agency to help you with this .

Leverage other peoples audiences –

Partner with famous company or business to leverage their social media presence –

For example

Several universities and corporates of india are partnering with bada business and taking white label products from bada business to get the massive advantage of dr vivek bindras social media presence .

Action Point – Make a list of

Business bigger than you .

Have more social media presence than you .

Your product is valuable for them .

Retargeting similar Audience –

Online Ads

Youtube

Facebook

Google Ads

Direct traffic with strong call to action

More than 70% of businesses have good content but poor call to action .

Call to action is statement or word used to drive immediate response of the viewers therough the video .

Create offers –

Offer not only means a discount. it also means to provide added value to customers along with core values so that they can experience your upcoming products .

Check out this walkthrough video below to understand inbound marketing .

Become Marketing Expert , Learn from Indias Leading Coach Dr Vivek Bindra – Access amazing business training content on our App .

To know more connect with us on whatsapp , you can chat with us by clicking on the whatsapp icon on your screen or you post your contact details in the comments section below .

How to grow your revenue , growth maximization model by Dr Vivek Bindra .

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